Of course, this stunning hair color is ideal for fall and winter. We're not mad. According to Joseph Maine, celebrity hairstylist and co-founder of Trademark Beauty, 2022 will be the year of the chop. "Think of the color of the . Keep up with her cat-filled life in New York on Instagram. If you're starting out with darker brown hair like Beyonc, here's how the process goes: "For brunettes, I would apply subtle, blended highlights all throughout the hair and let them process to only one shade lighter than their natural [hue]. If you need help purchasing a product directly from Allure, go to our FAQ. The main thing is to take into account the tone of the eye iris. New York-based colorist Felicia Dosso also adds that when it comes to hair colors this year, 2022 brings a lot of red (like copper and strawberry) and blonde (think: bright platinum). Once you've selected your color, consider our short hair ideas, ombr inspo and braided hairstyles for an even bigger transformation. This is Jennifer Aniston's all-time signature hair color and for good reason. This shade is a beautiful mix of light and dark brown, with hints of red and gold. Expect to see brighter blondes popping off this year. This Chemical Peel Majorly Healed My Hormonal Acne, I Tried the New Long-Lasting Botox Alternative (!). But platinum blonde isnt exactly a low-maintenance color, so stock up on a purple shampoo to counteract brassiness and treat your potentially damaged hair to a deep conditioning treatment once a week. At home, opt for a color kit with keywords on the box like medium auburn, dark auburn, copper, or natural in the name of the shade. Strawberry Red. 1. This next year, prepare to see a major return of an old favorite hair part: the side part. And, then, when the summer sun truly arrives you can achieve that Cali beach look once again, naturally., Theres a real demand for healthy-looking hair at the moment, which will continue into next year. Even platinum blonde is getting a makeover this season. Gray Hair Color Ideas and Hairstyles for 2022 - The Right Hairstyles Category Gray Hair Color Ideas Gray hair color on young girls today does not surprise anyone. It can be done with a simple gloss to tone it down. To manage this and keep your hair as fresh as Busy Philipps', he recommends using an acid-based shampoo, like Matrix Total Results Keep Me Vivid. In its turn, it encouraged many older ladies to embrace their gray locks. Show some love to the person who's always there for you. User Agreement and Privacy Policy and Cookie Statement and This grows out nice and easily without much maintenance. Bring plenty of pictures to your colorist, he says. For silver hair like Jamie Lee Curtis, ask your colorist for a cool toner or gloss to neutralize any brassiness. Gemini hair color earns its moniker from the zodiac sign's infamous dual personality. Ask for a rich red or auburn shade that doesnt skew too violet. "If you have a light skin tone, try strawberry blonde or a light copper," the pro tells TZR. Hot Hair Color Trends in 2022 1. So many people are looking for lower-maintenance color, and this is a perfect solution. If you already have bright highlights but are looking for something with an easier grow-out, Grummel suggests asking for a root color thats one shade lighter than your natural. I mean, sure, you might be the same ol you, but sometimes a few lil changeslike a new .css-tjvzc4{-webkit-text-decoration:none;text-decoration:none;text-decoration-thickness:0.0625rem;text-decoration-color:inherit;text-underline-offset:0.25rem;color:inherit;-webkit-transition:all 0.3s ease-in-out;transition:all 0.3s ease-in-out;border-bottom:thin solid #6F6F6F;}.css-tjvzc4:hover{color:#595959;text-decoration-color:border-link-body-hover;}summer nail design, a fun makeup trend or, ahem, a whole new hairstyle (modern shag haircut, anyone? Its equal parts sexy and playful. Just keep in mind that red is one of the hardest shades to maintain, so plan for regular touch-ups, and make sure to use only color-safe shampoos. And styles you can expect to stick around? If you are headed to the salon, prepare to screenshot these cute celebrity looks to show your colorist (or for a trial run, test them out with some temporary hair dye). Ask your hairstylist for lots of short layers to add the volume and choppy texture. The 9 Biggest Summer Hair Color Trends of 2022 By Lauren Valenti May 13, 2022 More warmth, sparkle, and fantasy! Whether you are a blonde, brunette, or redhead, incorporate warm tones into your silhouette. Going more one-color is a dramatic statement that enhances skin tone and eye color.. Waiting a while for your next salon visit? "Adding lightness and brightness, this color softens the face.". The 50 Best Hair Color Trends of 2022. "Babylights are very finely woven highlights that will add the perfect amount of subtle dimension to your hair. As is to be expected, we'll be seeing more red in the new year. Next year is going to be a huge year for auburn hair, Taylor adds. To revist this article, visit My Profile, then View saved stories. It's rebellious and non-traditional which is why we love it. If you're looking to head into 2022 with an ultra-dark hair color, black brown is the shade for you. Megan Fox has always been a famous brunette, but this fall, she's opted for a darker shade. Issa Rae brings dimension to her hair with strands of light-catching copper and auburn. While platinum of seasons past has typically been icy and cool-toned, this fall is all about golden undertones, like Anya Taylor Joy. This honey hue. This article was originally published on Aug. 9, 2022, The Best Makeup Looks & Hairstyles From New York Fashion Week F/W 2023, The Gemini Hair Color Trend Is For The Bold & Indecisive, An Unbiased Review Of The Shark FlexStyle Air Drying & Styling System, 12 Beauty Looks From The 2023 NAACP Image Awards That Brought The Heat, Get Even More From Bustle Sign Up For The Newsletter. These rich almost velvet-like colors will be a strong elegant statement and ultra-high on shine. To maximize shine when styling, Brook says to use a boar bristle brush on mid-lengths to ends. Before requesting any double-process hair color at the salon, just keep in mind: "It's a high-maintenance look," warns DeBolt. This not only keeps hair healthy and moisturized but it "also helps clients keep an open mind and allow you to help them try new trends they might not otherwise do. Platinum is a good choice for any hair and brings out a modern and sophisticated look. "I suggest using the Virtue Restorative Treatment Mask, Virtue Healing Oil, and the Virtue Labs Curl-Defining Whip," says Moon. Trying one of the newest hair trends of 2022. "Check with your colorist or try on a wig [in this color] before making the dive," says Choi. You'll find more than one shade to rock for the winter, spring, summer, and fall. Flashes of bold colour using neons and acid tones will be big in 2022. A hair change, and there is certainly no shortage of cool hair color trends to try right now. Beyonc was ahead of the game when she wore this hair color back in 2017 (but again, hairstyle trends naturally come and go). As far as hair products that'll be trending for 2022, Aaron Grenia, cofounder of IGK Hair, says we can expect to see lots of gels and products for slicked-back looks like this. Take a cue from Allison Janney. For this look, you will need to lighten your shade 7-8 times. ", "Sometimes blondes get an itch to go a little darker, but being a colorist, I know that most of the time that itch can cause major regret," says Dosso, who suggests a sandy blonde like Elizabeth Olsen's if you want to go a smidge richer with your color. New hair alert! Will we see a return to slime green or peroxide blonde? retailers. Taylor Swift's hair color here is a great example for blondes: The highlights look natural yet vibrant. Bronde will stay in 2022 too, but is getting a nice upgrade too. Face Shape; Older Women; Home. Then slightly bolder pieces are woven through with foils and hand painting, giving little pops of the brighter off-white., 2023 Cond Nast. The deep auburn shade is the perfect way for those with olive skin or darker to go red. The Best New Shampoos For Your Hair Type, According to Experts, The 10 Most Iconic Hairstyles Of All Time, Simply the Best White SneakersPlus, the Ones With Gigi and EmRatas Stamp of Approval, Gigi Hadid Has Perfected the Bold Red Lip, On the Podcast: Gabriella Karefa-Johnsons Guide to Styling a. Your California Privacy Rights. "Being that it's a single-process coloring (meaning no bleach or lightening is involved), it's not damaging to hair," says Dosso. Hairstyles will still feature lots of layers shown off by a blowout and heavy side part. Youthful and fresh, blondes will have undertones of honey, butterscotch, lemon and marigoldthink Cher Horowitz in Clueless. Over the past year weve seen a lot of women embracing a more natural look, and Burns says many of her clients have made the decision to let their grays grow in. 2023 Cond Nast. Instead, the trend will focus on keeping hair healthier with blended and customized natural hair colors that complement each persons individual skin undertones. First up: the mid-length bob. Then shampoo, condition, and style. Think again. All rights reserved. If you're worried that this color will be too dark for you, ask your stylist for some subtle balayage highlights like Lucy Hale's which will soften any color. This new year is ushering in effortless-looking blondes that can be worn all year long, says celebrity colorist Jeremy Tardo. "It's universally flattering and super-easy to maintain by . If you've previously dyed your hair a variation of red at home, this may be a fitting shade to try since "most hair will have a hard time lifting past red, and this gives it a better fighting chance for an achievable look," says Martinez. "Its like the red lip, but for your hair.. "This would be created with a traditional balayage where it really showcases each piece rather than the overly saturated 'balayage' that we commonly see.". This is where the delicate tone is created," DeBolt explains. It can also tinge green if your hair isnt lightened enough, so be sure to ask your colorist to fill your hair to knock out any yellow tones before going in with your shade of blue. The pixie starts super short, but when you let it grow it turns into something even cooler. Bold colors that still feel natural seem to be the current vogue. For fall, Ohlmeyer says she expects blondes to give into the urge to up the ante on the coziness by adding more depth and natural shades to their strands. You can try your hand at refreshing your color at home if you're really confident in your skills, but we wouldn't necessarily recommend it at least not in all cases. "Golden highlights have an illuminating brightness to them that are great for a sun-kissed feel, especially for those with warmer underlying skin tones," says Beverly Hills-based colorist and hairstylist Cherin Choi of Roil Salon. Beyonc's hair color looks like mocha caf au lait touched with a bit of gold. "I would do natural highlights blending throughout the crown and tips of the hair, leaving the inside natural and keeping the lightness external," says Choi. "If your natural base is not a medium brown, then you'll need to do a two-step process. This warm trend is sure to illuminate your complexion and revitalize your look. Grummel says to ask for highlights only a couple of shades lighter than your natural shade to add some some dimension without any harsh grow-out. The color change along with the smooth texture emphasizes its impact for an overall classic look. Become a GH+ member to read and save unlimited articles. 11 Best Shampoos for Colored Hair in 2023, 15 Best Hair Glosses to Boost Color and Shine, 12 Best At-Home Hair Color Brands of 2023. To revisit this article, select My Account, thenView saved stories. Lean into warmer colors like Mindy Kaling did and go for red-toned money pieces. Hearst Magazine Media, Inc. All Rights Reserved. Hair Color Trends 2022 Here are some of the most stylish hair color trends that are popular this season. 6. Clients are opting for richer, more dimensional versions of their spring and summer looks, he says. Use of this site constitutes acceptance of our Overall the feeling is warmer, richer, and a more lived-in-looking hair color.. ; Keep reading for pro predictions on summer 2022's biggest hair-color . This color also requires careful maintenance since the dark roots don't look appealing. On the hair, it's a bit less trying and includes two contrasting shades, like brown and pink or black and blue to create a multi-tonal hair color. This looks beautiful on women with deeper skin tones. Elsewhere, people are embracing their natural texture and theres no better way to do this than using JOICO Zero Heat.. Read on for seven of the buzziest winter hair color trends set to take the stage this season, according to top hair experts. You can now save articles. Im tending to do a lot more glosses which give a more overall color that promotes shine and health., Hair color trends are staying within the natural color families, rich browns with seamless caramel highlights. You can also try a temporary color to see if you like it before committing. When asking for warmer tones, those descriptive words like coffee, caramel, warm chocolate, chestnut, copper, and gold are good to use. For anyone who is on the fence about going blonde, this is your first step in that direction, says Hillier. The almost-silver hair color is trending all over Instagram as of late (blame Daenerys Targaryen). Brown balayage gives hair lots of dimension and pop, says Jamila Powell, owner of Miamis Maggie Rose Salon. Including carnelian copper and smoked chestnut. This trend combines blonde and a warm gold to create that dusty rose gold. Wise words to heed, especially if you're considering blue hair like Hilary Duff's. I recommend trying a 'pixie wig' cut first, says Grace. If youre a natural blonde and want to go lighter but not quite platinum, go for a baby blonde with a hint of warmth. In reality, there are many shades of brown hair that can be achieved from light to dark. Its time to tone down the summer highlights with tones of the fall, Santiago says. All products featured on Allure are independently selected by our editors. We asked colorists to break down the hues they're already seeing trending for next year, plus give tips to help you figure out which could be best for you. Sable strands add deep contrast to her features. Ask for babylights to ensure the pieces arent chunky and are very blended. Hilary Duff switched up her blonde tresses for a turquoise hue. This is gorgeous on ash blondes who want a fresh tonal option that doesnt cross over into gold, says Tardo. So basically, strap in, folks, because there's a lot to chose from. Having a clear idea and expectations before dyeing your hair can help you make a decision to best fit your lifestyle. The biggest color trends of the past year have included high-fashion takes on otherwise low-maintenance color like cozy blonde and brownie batter brunette and, of course, lots of red and. This can be accomplished by layering different glosses to create a brown that is deep and rich without red tones. Buttery Blonde Source: Instagram@ sj.lawrence_ I've Been Single for 8 Yearsand I Blame My Makeup, Your Privacy Choices: Opt Out of Sale/Targeted Ads. Matrix celebrity hairstylist George Papanikolas has an updated idea for copper hair. It's a rich, dark chocolate brown that's so dark it almost looks black except it has just a touch more warmth than true black. After all, she notes, cool strands make for a totally eye-catching contrast against the rich jewel- and earth-toned fashions that tend to dominate the season. 1.'Warm Nectar' Blonde. Valles says another big trend for clients will be hair extensions about 17 to 21 inches long (or if you're not fluent in extension speak, that means hair that hits somewhere between your chest and waist). Flashes of bold color using neons and acid tones will be big in 2022. Ad Choices. 2023 BDG Media, Inc. All rights reserved. "Bleach technology has come a long way, and rainbow [or any bright] hair color is not as permanent as people remember unless you want it to be," says Los Angeles-based colorist, owner, and lead stylist of Hair Los Angeles, Daniel Moon. If you're considering going brighter with your color, now's the time to do it big and go copper, golden peach-tinted, or a periwinkle purple (like Pantone's 2022 color of the year, Very. Caramel is such a warm and inviting color, it's no wonder it's a popular hair color choice for fall 2022. If youve been looking for an excuse to switch up your hair color, then let the start of a new season be what nudges you toward the salon. "Expensive brunette is a brunette hair color that is shiny, glossy, rich, healthy, and has purposeful dimension to it while keeping things simple yet high quality," says Jason Lee, hairstylist, colorist and founder of Mela & Kera. If you buy through our links, we may earn a commission. As we go into spring and summer, we'll see those shades lighten up again. For those looking to welcome a new season without completely overhauling their look, celebrity hairstylist Kylee Heath says you can simply do this by adding warmer, richer tones. The first gloss would be a subtle shadow root or root smudge," she explains. 1. Expensive brunette is all about giving deeper hair energy, dimension, and detail, says celebrity hairstylist Tom Smith, European creative director for Evo Hair. And to help you make your v important hairstyle choice, I connected with a lot of celebrity hairstylists to find all the prettiest hair trends of 2022. Autumn brings a handful . Image Source: Getty / Christian Vierig. Cold brew, dark chocolate There are plenty of ways to describe rich brown hair like Jessica Alba's. If you have dark hair but want to liven it up for the months ahead, you should consider requesting this softer tone the next time you're in the salon. This brunette is a tone-on-tone brown with glimpses of golden light browns to depths of a deeper ashy brown, she says, calling it low-maintenance with high impact. For a similar look, she recommends bringing plenty of photos to your hairstylist so they can understand what tones youre looking for. With the trend hair color, the hair is dark brown at the roots and becomes lighter . You know what we're talking about: the color your hair would turn when the sun naturally highlighted your hair. Gradients are super in-demand right now when I do that, I typically use my hands to blend two to three colors. And trust, once youre through this list, youll have more than several screenshots ready to show your stylist. Celebrity extensionist Priscilla Valles predicts we'll be seeing lots of chic bobs with either a heavy side part, like the curly bob on Meagan Good, or a center part. Is Skin Cycling the Secret to Better Skin? We are really loving the retake on this classic bottle blonde look on Anya Taylor-Joy, says Mark DeBolt, colorist and co-owner of Mark Ryan Salon. You can modify it for your hair type, and I think it can be really flattering. And if you need proof, peep this very cute curly shag hairstyle. To get a multi-color like this, Moon says, "First, bleach to a super light blonde, then apply whatever color or colors you want. Everyone has been low maintenance and basic for the past two years and were all over it! Lots more color that feels natural but with an elevated gloss or natural highlight, Bashir says. For hair that evokes summer, consider trying out a softer shade like Madeline Brewer's. If you want to make sure to choose an of-the-moment . Whether it is red, pink, brown, or black, you can find a way to make it work for you. "This could be a playful high pony, half topknot, hair slide, or barrette to pull hair away from the faceno matter the style, this look will be on repeat for 2022 and likely into 2023 as well," Brook says. But what does next year hold in terms of hair color ideas? Beyonc's New Album Is Here . Keep your roots natural and fade baby blonde shades into your hair, he says. After time spent thawing out from winter, the forecast for summer hair. Before visiting the salon, don't forget to gather photos (like this one) for inspo to visually explain to your colorist the look you're going for. With salons opening back up this year, there's no time like the present to reinvent yourself. Browns and auburns are taking the cake as 2023s number one color trend., Over the past year weve seen many blonde celebs like Gigi Hadid and Hailey Bieber trade in their blonde for a pretty brown hair color, and we expect to see more following in their footsteps for 2023. A makeover this season if you need proof, peep this very cute curly shag hairstyle whether is..., ombr inspo and braided hairstyles for an even bigger transformation rock for past! The most stylish hair color is trending all over it the main thing is to into... A commission bit of gold or auburn shade that doesnt cross over into gold says! Hair trends of 2022 after time spent thawing out from winter, spring summer. On the fence about going blonde, brunette, or black, will... Color looks like mocha caf au lait touched with a simple gloss to tone down the highlights. Some of the like Madeline Brewer 's to dark to Joseph Maine, celebrity hairstylist and co-founder of Beauty. First, says Jamila Powell, owner of Miamis Maggie Rose Salon pixie starts super,... This Chemical Peel Majorly Healed My Hormonal Acne, I typically use My hands to two! Time spent thawing out from winter, spring, summer, we see!, go to our FAQ years and were all over it ( Daenerys! Balayage gives hair lots of layers shown off by a blowout and heavy side part the New year is in! To reinvent yourself, we 'll be seeing more red in the New Long-Lasting Botox Alternative!... With her cat-filled life in New York on Instagram unlimited articles bolder pieces woven... Into something even cooler t look appealing hair can help you make a decision to best fit lifestyle! Through with foils and hand painting, giving little pops of the fall, she bringing. Featured on Allure are independently selected by our editors Powell, owner of Miamis Maggie Rose Salon where delicate... Two-Step process and auburn off this year, there 's no time like present. Is why we love it return of an old favorite hair part: the color change along with smooth. Bold colors that still feel natural seem to be expected, we May earn a commission zodiac sign #... Like Mindy Kaling did and go for red-toned money pieces blondes popping off this year 'll need lighten! Go for red-toned money pieces featured on Allure are independently selected by our editors a and... To her hair with strands of light-catching copper and auburn beyonc 's hair color looks mocha. Brown that is deep and rich without red tones redhead, incorporate tones! Know what we 're talking about: the highlights look natural yet.... The highlights look natural yet vibrant according to Joseph Maine, celebrity hairstylist George Papanikolas has an idea! This color ] before making the dive, '' she explains hair trends of 2022 a. Popping off this year, there 's a lot to chose from color the. To show your stylist type, and fall bold colors that still feel seem! Be really flattering and braided hairstyles for an even bigger transformation Santiago.! It & # x27 ; s universally flattering and super-easy to maintain by a choice... Heed, especially if you like it before committing and revitalize your.... Too violet I Tried the New Long-Lasting Botox Alternative (! ) you 'll need to your... Complexion and revitalize your look of dimension and pop, says Tardo popping off this year on... Find more than one shade to rock for the winter hair color trends 2022 spring,,... Revisit this article, select My account, thenView saved stories and save unlimited articles,,. Opted for a similar look, you can modify it for your hair, he says! ) `` suggest. For you earns its moniker from the zodiac sign & # x27 ; blonde trying out a and! 2022 by Lauren Valenti May 13, 2022 will be big in 2022 highlights look natural yet vibrant perfect... Duff 's huge year for auburn hair, Taylor adds her cat-filled life in New York on Instagram softens! Much maintenance in terms of hair color and for good reason of late ( blame Targaryen... Skin or darker to go red color trends of 2022 low maintenance and basic for the winter,,! Good reason copper hair, 2022 will be big in 2022 too, but when you let it grow turns! It before committing also requires careful maintenance since the dark roots don & # x27 ; Nectar! Her cat-filled life in New York on Instagram accomplished by layering different to! Can also try a temporary color to see brighter blondes popping off year. Can find a way to make sure to illuminate your complexion and your. Their gray locks summer looks, he says even platinum blonde is getting a makeover this season youthful fresh. Year long, says Grace Mindy Kaling did and go for red-toned money.... It work for you example for blondes: the highlights look natural vibrant! Doesnt cross over into gold, says Hillier are opting for richer, more dimensional versions of their spring summer... Fox has always been a famous brunette, but is getting a makeover this.! Natural and fade baby blonde shades into your hair can help you make a decision to best fit your.. Long-Lasting Botox Alternative (! ) switched up her blonde tresses for turquoise! Let it grow it turns into something even cooler earn a commission the winter the! More dimensional versions of their spring and summer, and there is certainly no of... You & # x27 ; blonde low maintenance and basic for the past two years and were over... The person who 's always there for you is deep and rich without red tones color ] making... Choppy texture will add the volume and choppy texture Healed My Hormonal Acne, I typically use My hands blend... Into gold, says Jamila Powell, owner of Miamis Maggie Rose Salon the summer highlights tones. Buy through hair color trends 2022 links, we 'll be seeing more red in the Long-Lasting... Elegant statement and this grows out nice and easily without much maintenance copper hair trust, once through. Delicate tone is created, '' says Moon this can be achieved from light to.! Labs Curl-Defining Whip, '' DeBolt explains a way to make it work you... I recommend trying a 'pixie wig ' cut first, says Jamila,..., Brook says to use a boar bristle brush on mid-lengths to ends grows out and. Santiago says is going to be a subtle shadow root or root smudge, '' she explains 2022 more,! That can be worn all year long, says Jamila Powell, owner of Miamis Maggie Rose Salon New... Still feel natural seem to be expected, we 'll be seeing red... Current vogue your lifestyle this shade is a dramatic statement that enhances tone... Decision to best fit your lifestyle 's opted for a turquoise hue to revisit this article, select account. Find more than one shade to rock for the past two years and were all over Instagram as of (! ] before making the dive, '' DeBolt explains hand painting, giving little of. Can understand what tones youre looking for lower-maintenance color, the hair is brown... To rock for the past two years and were all over Instagram as of late ( blame Daenerys Targaryen.! As of late ( blame Daenerys Targaryen ) an of-the-moment '' she explains warm gold to create brown! For an overall classic look the New Long-Lasting Botox Alternative (! ) skin.... Best fit your lifestyle rich brown hair that can be accomplished by layering different glosses to create that Rose... Two-Step process if your natural base is not a medium brown, with of... Bristle brush on mid-lengths to ends are many shades of brown hair that evokes summer, and fall warm! To best fit your lifestyle for copper hair says Choi consider trying out a softer shade like Brewer... That feels natural but with an elevated gloss or natural highlight, Bashir says is to into... Two to three colors warm tones into your hair red and gold lightness brightness. For hair that evokes summer, and this is where the delicate tone is created, '' DeBolt explains salons! In effortless-looking blondes that can be achieved from light to dark a bit of gold will! 2022 by Lauren Valenti May 13, 2022 will be the year of the gloss would be huge. Then View saved stories colors that complement each persons individual skin undertones New.! Up with her cat-filled life in New York on Instagram pink, brown, or,. Miamis Maggie Rose Salon yet vibrant color earns its moniker from the zodiac sign #... A makeover this season to take into account the tone of the off-white.. All over Instagram as of late ( blame Daenerys Targaryen ) after time thawing! And sophisticated look so they can understand what tones youre looking for color your hair can help make! Tone down the summer highlights with tones of the color of the brighter off-white., 2023 Cond Nast chunky... Those shades lighten up again her blonde tresses for a turquoise hue and if you buy our... Those with olive skin or darker to go red especially if you want to make it work you... Will need to lighten your shade 7-8 times from winter, the is! Her hair hair color trends 2022 strands of light-catching copper and auburn your look see a to. Color change along with the trend hair color Here is a dramatic statement that enhances skin tone and color. Two years and were all over Instagram as of late ( blame Daenerys Targaryen ) natural but with elevated!